DEVELOPING CUSTOMER-CENTRIC MARKETING & BRAND STRATEGIES

ACHIEVING GROWTH

Market Opportunities

• Understand local market size and potential 

• Define target audience

• Understand local competition
  (i.e. positioning and price)

• Identify competitive advantages

• Define to-market / market entry strategy

• Develop business cases 

Corporate Strategy

• Development of mission, vision & values

• Provide the basis for communicating your organization’s purpose and values to all key stakeholders - internal and external

• Create the foundation for your strategy development

• Provide a guide for your employees 

Brand Marketing

• Brand Management

• Cross-media Communication Strategy & Plan

• Customer Centric Brand Positioning

• International Brand Structure and Brand Architecture 

• Brand Building

• Building Brand Equity

Seminars & Workshops

• Tackle a marketing challenge in one day

• Marketing, Brand & Communications Seminars and Workshops