Photo Michael Rauch

Extensive knowledge and experience in developing and implementing customer-centric marketing strategies and plans.

Highly experienced & passionate marketing expert, driven to deliver tangible results.

Before I founded rauch: marketing, I held leading marketing positions in various companies and agencies.

Especially for the realization of communication assets, I work together with different partners. with whom I have completed numerous projects.

Profile

 

1.

Highly experienced marketing & brand consultant with extensive knowledge & experience in defining, developing and delivering customer-centric marketing strategies for new and existing products, services and companies (FMCG & B2B).

3.

Driven to deliver tangible results, to open up new and existing markets and to seize new opportunities.

5.

Personality: dynamic, future-oriented, entrepreneurial, inspirational, ambitious, initiative, creative, open, solution-oriented

(Source: Golden Personality Type Profiler)

2.

Impressive performance in building and developing brands with a clear and differentiated value proposition and value-oriented, integrated implementation strategies and plans across all channels - for all audiences.

4.

Valued for coaching and motivating individuals and teams as passionate leader and the ability to deliver outstanding results within the complexity of international companies.

6.

Languages:
German, English, Dutch (advanced) 

Work Experience

 

rauch: marketing

Den Haag / Hamburg

201 1 -now​​

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  • Consultant 

  • Interim Manager

  • Lecturer

  • Founder Orange Dream 

A1 Telekom Austria

Vienna

2009 - 2010​​

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  • Head of Campaign Management Telekom Austria

  • Director Marketing Communications A1

Tchibo Mobilfunk

Hamburg

2004- 2009

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  • Head of Marketing

  • Member of Start-Up Team

o2 Germany

Munich

2002 - 2004​​

  • Head of Marketing Prepay O2

  • Project Leader „Tchibo mobil“

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Danone

Munich

1998 - 2001​​

  • Senior Brand Manager Vitalinea & Fruchtzwerge

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Young & Rubicam & JWT

Frankfurt

201 1 -now​​

  • Senior Account Manager (i.e. DANONE, Nintendo, Jacobs Coffee)

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Network & Partners

 
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